By Hibu Sections
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March 25, 2025
What to Know Before You Submit / Upload a Photo Images can make or break a small business website. Whether you’re a contractor, hairstylist, dentist, or restaurant owner, the photos you upload should build trust, highlight your work, and make your business look professional. Most business owners aren’t photographers. They're using iPhones or Androids, often snapping pictures during the workday. That’s fine — as long as you follow a few simple best practices. This guide covers what you need to know before you add images to your site, including: The right image sizes and formats for web What types of images help convert leads How to take better photos of your team and your work Tips for lighting, composition, naming, and consistency When to not use images at all The tips here work for any type of business — we’ve just included examples from home service contractors since they make up a large number of Hibu sites. Let’s get everything in frame.